How to add a micro platform: analysis of hot topics and hot content on the entire network in the past 10 days
With the rapid development of social media and mobile Internet, micro-platforms (such as WeChat, Weibo, Douyin, etc.) have become important channels for people to obtain information and social interaction. This article will combine hot topics and data across the Internet in the past 10 days to analyze how to effectively join micro-platforms and use hot content to increase personal or brand exposure.
1. Inventory of hot topics on the Internet in the past 10 days

The following are the hot topics and hot content discussed on the entire Internet in the past 10 days. The data comes from major social platforms and search engines:
| Ranking | hot topics | heat index | Main platform |
|---|---|---|---|
| 1 | New breakthroughs in AI technology | 9.8 | Weibo, Zhihu, Douyin |
| 2 | 618 Shopping Festival warm-up | 9.5 | Taobao, Xiaohongshu, WeChat |
| 3 | College Entrance Examination Volunteer Application Guide | 9.2 | Zhihu, Baidu, Bilibili |
| 4 | Summer travel guide | 8.7 | Douyin, Xiaohongshu, Mafengwo |
| 5 | healthy eating trends | 8.5 | WeChat, Weibo, Kuaishou |
2. How to join micro-platforms and make use of hot content
1.Choose the right micro platform
Different micro-platforms have different user groups and content forms. For example, WeChat is suitable for in-depth content and private domain traffic operations, Douyin is suitable for short videos and rapid dissemination, and Weibo is suitable for real-time hot topics discussions. Choosing a platform based on your target audience is key.
2.Registration and certification
The registration process for most micro-platforms is simple, but certification (such as enterprise account, yellow V certification) can improve the credibility of the account. Here are the certification requirements for the major platforms:
| platform | Personal certification | Enterprise certification |
|---|---|---|
| Need to bind bank card | Business license, public account | |
| Fans≥1000 | Business license, legal person certificate | |
| Douyin | Fans≥10,000 | Business license, industry qualifications |
3.Combining content creation with hot spots
Creating content based on popular topics is an effective way to attract traffic quickly. For example:
4.Interaction and operation skills
Micro-platform algorithms usually favor content with high interaction rates. Here are some operational tips:
| Skills | Description | Effect |
|---|---|---|
| Release regularly | Select user active periods (such as morning and evening peak hours) | Increase exposure |
| Hashtag | Add popular hashtags (such as #618 shopping festival#) | Increase search traffic |
| interactive reply | Respond promptly to comments and private messages | Enhance user stickiness |
3. Case Sharing: How Hot Content Helps Increase Fans
An education-related Douyin account gained 50,000 followers in one week by publishing a series of short videos on "Filling in Application for the College Entrance Examination". The key to its success lies in:
Summary
Joining a micro-platform and operating with hot content requires precise platform selection, efficient content creation, and continuous optimization of interaction strategies. By analyzing recent hot topics and user needs, you can find entry points faster and achieve rapid account growth.
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