What do you do on New Year's Day? Guide to popular activities and customs across the Internet
The Spring Festival is the most important traditional festival in China, and the first day of the Lunar New Year is the beginning of the New Year. Whether visiting relatives and friends, praying for Najib, or participating in emerging entertainment activities, this day is always full of celebration and ritual. The following is a guide to New Year’s Day activities compiled based on hot topics across the Internet in the past 10 days to help you plan a fulfilling and auspicious first day of the Spring Festival.
1. Traditional customs: the taste of the New Year passed down for thousands of years
The core activities on the first day of the Lunar New Year are still dominated by traditional customs. The following are the TOP5 customs that are hotly discussed:
| custom | Popular index | typical areas |
|---|---|---|
| New Year greetings and red envelopes | ★★★★★ | Nationally accepted |
| Eat fast and pray for blessings | ★★★★☆ | Guangdong, Fujian |
| Temple fair and market | ★★★☆☆ | Beijing, Chengdu |
| burning incense | ★★★☆☆ | Jiangsu, Zhejiang and Shanghai |
| dragon dance and lion dance | ★★☆☆☆ | southern provinces |
2. Emerging Trends: Young People’s New Ways to Play the Spring Festival
According to social media data, the following innovative activities have become popular choices for Generation Z:
| Activity type | Platform popularity | representative content |
|---|---|---|
| Happy New Year in Hanfu | TikTok topic 120 million times | #hanfu春节challenge |
| Electronic red envelope | WeChat statistics increased by 40% | AR red envelope rain |
| Cloud dinner | Station B’s live broadcast volume TOP3 | Families staying in remote places stay together online |
| Spring Festival themed secret room | Xiaohongshu Notes 10w+ | Nian Beast Legend Theme Game |
3. Film and Television Entertainment: Guide to Watching Movies During the Spring Festival
The competition for 2024 Spring Festival movies is fierce. The following are the TOP3 popular movies predicted by platforms such as Douban:
| movie title | Type | Want to see the number of people |
|---|---|---|
| "Hot and Hot" | Comedy/Inspirational | 823,000 |
| "Flying Life 2" | action/adventure | 761,000 |
| "Article 20" | Drama/Legal | 689,000 |
4. Travel Hotspots: Recommended New Year Travel Destinations
According to data from major travel platforms, Spring Festival travel shows a "north and south" trend:
| destination type | representative city | booking growth rate |
|---|---|---|
| Ice and snow tourism | Harbin, Changchun | 210% |
| island vacation | Sanya, Xiamen | 185% |
| Taste of the New Year in the ancient city | Xi'an, Pingyao | 150% |
5. Health and wellness: New Year’s health plan
Search volume for Spring Festival health topics increased by 65% year-on-year. Popular plans include:
| Project | How to participate | Popularity |
|---|---|---|
| Baduanjin in the morning | Park/home practice | Douyin instructional video views exceed 100 million |
| Light fasting plan | Afternoon tea instead of dinner on the first day of junior high school | The number of participants in the Keep activity is 300,000+ |
| family walking | WeChat Sports PK | The rate of posting pictures in Moments increased by 40% |
Conclusion:
Whether adhering to tradition or embracing new trends, the core value of New Year's Day is always about spending quality time with loved ones. It is recommended to plan your time reasonably: hold a New Year greeting ceremony in the morning, choose cultural and entertainment activities in the afternoon, and arrange a family reunion in the evening. According to Baidu Index, the search volume related to "family reunion" has increased by 320% in the past week, confirming people's eternal pursuit of family connection.
Final reminder: Epidemic prevention policies in various places are still being dynamically adjusted. Please be sure to check the latest regulations before traveling. I wish everyone a safe, happy and full of Spring Festival!
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